Do you want to get organised with your marketing?
If you’d like an easy to follow plan to make reaching your dream customers or ideal clients, I can help.
I offer short bursts - or Intensive strategy sessions. Or more in-depth, annual strategies and outline plans.
Minimal jargon planning across the channels that work for you, your business and your audience.
Build a plan: makes reaching your ideal people so much easier.
Lets talk about the tools you enjoy using and build an annual plan and monthly campaigns to reach your business goals.
If you’d like to get started on your own, I have a brilliant DIY Marketing and Strategy workbook that you can download and work through. It’s a really great place to start if you haven’t thought about marketing in depth before.
Bespoke Strategy
Let me get you organised
If you’re short on time and want to entrust the planning of your business to a marketing pro with over 20 years of experience.
I do a deep dive into your industry, log relevant interest dates, events, podcasts, journals, covering all appropriate offline and online platforms. Then I compile a full marketing audit on your existing efforts, and build an easy-to-follow annual plan to reach your business objectives.
I also help you with campaign planning, bringing the plan to life.
From £2,500.WI
Intensive Strategy
Lets get started with a short burst of marketing.
I send you a questionnaire to get to know your business. I complete a short audit on your existing efforts and build a 6 month (or campaign based) plan for you to follow.
We then meet in person (if you’re local to Colchester), or online (where you get a recording to refer back to), to discuss my plans and help you build plans for the future.
£595
Marketing Strategy workbook
Get started with a DIY guide.
A PDF guide full of marketing brilliance, helping you to build your own marketing strategy and plan your content for future campaigns.
Amberley Studio
I have worked with Alix, Amberley Studio over the last year on various project including:
Intensive Marketing Strategy
Pinterest Interior Design bespoke workshop
Level up your Business Group programme
Do it Together Email Marketing session
Thank you, thank you, thank you! I have been stuck in a rut regarding marketing for some time, but I now feel that I can tackle it head on. The amount of work you did before we met in person was quite incredible, it honestly blew me away. With your marketing plan I now feel more confident moving forward and I am actually quite excited about getting stuck in! This package is amazing value for money and I would highly recommend this service to any growing business. Thank you Barbara, you smashed it out of the park! x
Alix Stoney, Amberley Studio
Wear ‘em out
I have worked with Lauren, the founder of Wear ‘em out to build an annual strategy for her reusable period product brand.
Once the plan was built I worked on a retained basis to support Lauren on the monthly campaigns.
The biggest hurdle for the brand was getting people to make the switch, (once they knew how brilliant the products were, they were hooked) so I created a special offer campaign designed to encourage prospective customers to buy just one pad.
‘The One Pad Challenge’.
I built a campaign with Lauren for new customers to receive free P+P if they wanted to buy just one pad. We used Lauren’s social media, email channels and in person networking events to promote the offer. We invited users of the pads to share their experience, and encourage their friends to make the switch.
We set an objective to reach 100 new customers over the duration of the one month campaign and received orders from 182 new customers. The majority of these have become repeat customers.
Lauren has since also repeated the offer, resulting in further new customer orders.
“Barbara created a strategy and year's marketing plan for my business as I struggle to bring in structure when working alone, she made some brilliant suggestions as to how best to market my product throughout the year.
I was so impressed with her year plan that I decided to work with her on a monthly retainer to bring the plan alive month by month.
Barbara is a font of marketing genius and brings an excitable energy to her work which helps when my motivation to marketing is lacking.
I can highly recommend Barbara for your business (and sanity)’
Lauren Derrett - Wear ‘em out
